High Road News
Sierra Systems Chooses High Road as its PR Agency of Record
High Road Communications to help Canada's leading business and IT consulting company with its public relations as the company enters its fifth decade
VANCOUVER, July 24, 2006 – High Road Communications announced today that Sierra Systems, celebrating its 40th anniversary this year, has chosen High Road as its public relations agency of record. High Road will work closely with Sierra Systems to provide the company with strategic public relations, as well as driving awareness of the company's brand and industry expertise through media and analyst outreach in Canada.
Headquartered in Vancouver, B.C., Sierra Systems has spent the past four decades providing business consulting, solutions delivery and managed services to clients across North America. Through targeted solutions that help solve its clients' business challenges, and delivering them on time and on budget, the company has developed a solid reputation for being one of Canada's best consulting organizations. Sierra Systems has implemented business and technology solutions which have helped improve the business of organizations in industries ranging from banking, forestry and energy in the private sector, to government, healthcare and justice in the public sector. Today, Sierra Systems has over 800 employees in 14 offices across North America
“Throughout our history we've been privileged to work with some of the best professionals in IT and business consulting, both in the public and private sectors. We believe our dedication to our clients and passion for our work has allowed us to get to where we are today,” said David Smithers, VP Public Relations, Sierra Systems. “We're thrilled that in High Road Communications we've found a public relations team that is just as passionate about technology and business solutions as we are. We're confident that the combination of their industry knowledge and dedication to their clients will help us to best reach our audience and further grow our business.”
“The guidance of a dedicated and knowledgeable business and IT consultant can mean the difference between success and disaster when it comes to manoeuvring the complex world of technology. We're thrilled to be working with Sierra Systems which has earned a reputation as one of Canada's most respected business and IT consulting organizations thanks to its tireless efforts on behalf of its clients,” said Jo-Anne Stayner, Account Director, High Road Communications. “A leader in this space over the past four decades, the company is just getting started and we're excited to help Sierra Systems reach new milestones and successes in years to come.”
High Road Communications
Tel: (604) 630-1039
Email: mrola@highroad.com
VANCOUVER, July 24, 2006 – High Road Communications announced today that Sierra Systems, celebrating its 40th anniversary this year, has chosen High Road as its public relations agency of record. High Road will work closely with Sierra Systems to provide the company with strategic public relations, as well as driving awareness of the company's brand and industry expertise through media and analyst outreach in Canada.
Headquartered in Vancouver, B.C., Sierra Systems has spent the past four decades providing business consulting, solutions delivery and managed services to clients across North America. Through targeted solutions that help solve its clients' business challenges, and delivering them on time and on budget, the company has developed a solid reputation for being one of Canada's best consulting organizations. Sierra Systems has implemented business and technology solutions which have helped improve the business of organizations in industries ranging from banking, forestry and energy in the private sector, to government, healthcare and justice in the public sector. Today, Sierra Systems has over 800 employees in 14 offices across North America
“Throughout our history we've been privileged to work with some of the best professionals in IT and business consulting, both in the public and private sectors. We believe our dedication to our clients and passion for our work has allowed us to get to where we are today,” said David Smithers, VP Public Relations, Sierra Systems. “We're thrilled that in High Road Communications we've found a public relations team that is just as passionate about technology and business solutions as we are. We're confident that the combination of their industry knowledge and dedication to their clients will help us to best reach our audience and further grow our business.”
“The guidance of a dedicated and knowledgeable business and IT consultant can mean the difference between success and disaster when it comes to manoeuvring the complex world of technology. We're thrilled to be working with Sierra Systems which has earned a reputation as one of Canada's most respected business and IT consulting organizations thanks to its tireless efforts on behalf of its clients,” said Jo-Anne Stayner, Account Director, High Road Communications. “A leader in this space over the past four decades, the company is just getting started and we're excited to help Sierra Systems reach new milestones and successes in years to come.”
ABOUT SIERRA SYSTEMS
Since 1966, Sierra Systems, an IT and business consulting firm with over 800 employees in 14 offices in North America, headquartered in Vancouver, has delivered top quality solutions individually tailored to clients' needs. Sierra Systems enables clients to improve the operational performance of its clients by delivering superior information technology and business consulting. For more information, visit http://www.sierrasystems.com.ABOUT HIGH ROAD COMMUNICATIONS
High Road Communications is an award-winning public relations firm serving technology and digital lifestyle companies across North America from offices in Toronto, Ottawa, Montreal and Vancouver. Since 1996, High Road has helped clients drive awareness, credibility and sales worldwide through customized communications programs. The agency's expertise is channelled into six practice groups: Consumer Technologies; Hardware, Display & Design; Industries & Verticals; Interactive Entertainment; Software, Services & Security; and Telecom, Networking & Wireless. High Road is ranked as the No. 2 small and medium employer in Canada by Queen's School of Business and Queen's Centre for Business Venturing. For more information, please visit http://www.highroad.com.FOR MORE INFORMATION CONTACT:
Monika RolaHigh Road Communications
Tel: (604) 630-1039
Email: mrola@highroad.com
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